Companies, which lack an established quality sales and marketing process, struggle to accurately forecast sales revenue. Most small companies don't have a sales and marketing process in place at all. Are you like most small consulting companies? If so your sales probably happen spontaneously through a handful of rainmakers. With this process you are often beholden to your top sales person and may feel held hostage to these network sellers for your success.
In this type of model you rely too much on people and referrals, which increases the risk of unpredictable peak and valley sales revenues. This approach to sales and marketing presents a dangerous gamble for your future selling abilities. The risk of Sr. Sales attrition or your reliance on erratic and unreliable sources for your sales pipeline leaves your firm exposed. Profit Foundation helps you build a marketing-led firm with a well-oiled sales machine independent of any one individual. Our model allows you to leverage your high performance sales talent by having them perform only high profit yielding activities while other lower compensated employees feed them qualified leads from your target market. We help you grow your sales pipeline through a documented multi-phase, campaign orientated and measured approach to lead generation. We will help you demonstrate a repeatable and sustainable sales model.